Tuesday, May 13, 2014

Tech-Wise or Dollar-Short

Technology such as websites, emails, blogs, social media, etc. has positively and completely revolutionized the way we do business in the past decade.. It allows us to reach new customers and connect with current ones in cost-effective ways most of us never imagined. It has changed and continues to evolve so fast most businesses feel overwhelmed, frustrated, confused or all of the above.

However, we can no longer afford to plead ignorance because it will cost us in the long run: costing us clients that go to our competition as well as lost opportunities with current customers.

You don't have to be tech-savvy to take advantage of what technology can do for your business. You just need to be tech-WISE: wise and experienced enough to know that what you don't know CAN hurt you and smart enough to seek out help where you need it. 

The Tech Connective will be offering several workshops to help you harness the power of technology in marketing and productivity in collaboration with the City of Rancho Cordova, the Rancho Cordova Chamber and the Carmichael Chamber throughout the rest of the year. Also, we will be conductive webinars and posting videos for those outside the greater Sacramento area.

So check out calendar and stay tuned. You don't have the know-how but you do need to understand the how-to so YOU won't come out dollar-short!

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